Privacy Policy

Information We Collect

When you book an appointment online or check in for a walk-in, we collect your name, phone number, and information related to your appointments, services, and Hokie Rewards activity. We do not require an email address through these forms.

How We Use Your Information

We use your information to schedule and manage appointments, operate our walk-in waitlist, provide salon services, maintain Hokie Rewards activity, and communicate with you about your visit.

If you separately opt in to text messaging, we may use your phone number to send non-marketing messages such as appointment confirmations and reminders, waitlist or service updates, and post-visit review requests.

Text Messages (SMS)

Text-message consent is optional and is not required to book an appointment, check in, purchase services, or receive service from Hokie Hair.

If you opt in, message frequency may vary. Message and data rates may apply. Text HELP for assistance or reply STOP at any time to opt out.

Hokie Hair does not send promotional or marketing text messages under this messaging program.

Mobile information, text-message opt-in data, and consent will not be sold or shared with third parties for their marketing or promotional purposes.

Sharing Your Information

We do not sell or rent your personal information.

Information may be processed by service providers that help us operate our scheduling, customer-management, communications, and related business systems. These providers receive information only as needed to provide those services.

Cookies & Tracking

Our website may use cookies and similar technologies to support site functionality, understand website usage, and improve the customer experience. Third-party services used on our website may also use cookies or similar technologies according to their own privacy practices.

Data Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information from unauthorized access, use, or disclosure. However, no method of electronic transmission or storage is completely secure.

Data Retention

We retain information as reasonably necessary to manage appointment and service history, Hokie Rewards activity, customer records, and business operations.

Your Choices

You may ask us to update or delete your information by contacting Hokie Hair.

You may opt out of text messages at any time by replying STOP. For assistance with text messaging, reply HELP.

Contact Us

Hokie Hair

217 N Main St

Blacksburg, VA 24060

(540) 953-2200